FM Logistic gives a voice to all its employees

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FM Logistic is an independent, family-owned company that provides supply chain solutions for omnichannel commerce in the consumer, retail, cosmetics, industrial and healthcare sectors. Its services include warehousing, e-commerce and retail order picking, co-packing, domestic and international transportation, and control tower services. It operates in more than 14 countries in Europe, Asia and Latin America and employs 28,600 people.

Employees:

28,600

Industry:

Transportation & Logistics

Locations:

14 Countries

FM Logistic’s transformation: digital, but also deskless

In 2018, FM Logistic undertook its digital transformation. Its goal was to build a new digital workplace, relying on Google Workspace for productivity tools and LumApps for its intranet.

Aiming for seamless collaboration across the 14 countries where the company operates, FM Logistic devised a central hub where employees can find all useful tools and information in one single place.

Being a logistics company, a large part of FM Logistic’s workforce is deskless. With a mobile-first strategy in mind, its vision was to assist employees in their daily tasks through the support of technology.

A smooth digital workplace experience to frontliners

Frontline workers might be deskless, but they should definitely not be voiceless. We have more than 28,000 employees globally, and we can’t afford to have any team disconnected. Everyone should be able to join the conversation with ease. We were happy to work with LumApps to shape and test the development of this application.

— Claire Schmauch, Group Organization Development & Communication Director at FM Logistic

Unifying Employee Experience

FM Logistic and LumApps worked together to create the new platform, named Hello, in under 6 months. The Hello platform is designed to be collaborative, seamless and inclusive to facilitate connection on a local and global scale. The platform provides a unified experience for all employees, no matter where they are.

Collaboration

Within dedicated spaces and communities, employees are empowered to build links and collaborate across the organization. The community volume and engagement continues to grow steadily with some hubs connecting up to 500 people around the world. Employees exchange knowledge and collaborate in meaningful ways with peers and experts.

Seamless knowledge sharing

Hello facilitates vertical and horizontal communication, providing quick access to work-critical information and resources employees need to do their best work. Seamless integrations with Google Workspace allow files to be accessed and managed within the platform, reducing search time and information loss.

Inclusion

FM Logistic has adopted a dedicated mobile strategy with a strong ambition to connect everyone within the company. In early 2022, the team began rolling out the mobile app of Hello, giving all employees a voice - no matter their work situation or location.

Key Use Cases & Results

Personalization & Targeting

Thanks to the robust targeting features of the platform employees see only the most relevant information depending on their country or interest. Hello is supported in 14 different languages ensuring that all employees have access to the same information, with local specifications.

1600+

Published pieces of content per year

in 14

Languages

Communities

With over 150 communities, FM Logistic provides a dedicated space to all teams. Office workers and those in the field are able to ask questions, share ideas, interact and collaborate on projects, or simply participate in various interest-based groups.

2400+

Community posts per year

in +150

Communities

Mobile App

Hello app helps connect more than 5% of FM Logistic employees through their mobile devices, especially frontline workers. Right at their fingertips, they can receive all the latest global and targeted local news, collaborate with their peers within communities and access all the work apps they need on a daily basis, such as their HRIS application.

2180+

Mobile users

63,000

Pageviews on mobile devices

Toolbox

Hello serves as a tool hub, centralizing corporate information and the latest news but also hosting the many work apps that employees need on a daily basis, such as their HRIS application. Employees now have easy access to all apps they need at their fingertips.

in 2022

Adoption Key Metrics

11,600+

Active users

(70% of employees)

+2,7M

Pageviews per year

74,4%

Retention Rate (Stickiness)

2-3

Days: connection frequency

100+

Trained Contributors

+23K

Likes generated per year

(+27% vs 2021)

+3500

Comments generated per year

(+45% vs 2021)

Hello is a collaborative tool that connects all FM Logistic employees to the same information hub, which is linked to all the Group's tools. This platform has become the reference platform within the company for sharing information at all levels. More local contributors are trained each year, allowing the platform to be enriched with content adapted to each target. With the rise of mobile, the goal is to connect a wider part of the workforce so that all employees can access information and contribute to information sharing.