Social Employee Advocacy Platform
With LumApps, companies can now transform engaged employees into powerful brand advocates. Maximize social reach and build brand image.
Why Employee Social Advocacy?
Build Brand Image
and Reach
Employee advocacy expands social reach by leveraging employees’ personal connections. Employees have on average 10 times more contacts than their organization.
Attract and Retain
Top Talent
Employee advocacy attracts and retains top talent. Referred candidates tend to be faster and less expensive to recruit, and are quicker to onboard.
Improve Employee Engagement
Advocacy programs are a great way to demonstrate employee trust and empowerment.
Employee Advocacy for Program Managers
- Secure: Promote company approved content
- Measurable: See detailed program analytics to track success
- Scallable: Leverage quality intranet articles to fuel your campaigns
Employee Advocacy for Employees
- Simple: share in one click
- Authentic: personalize
- Rewarding: see the impact
One-Click Away
Promote shareable content with employees directly via their daily news platform in LumApps Social Intranet.
Encourage and simplify social sharing with a single platform to manage both internal communication and external social media communication.
Guided Sharing
Provide company-approved news that employees can easily post to their social media networks such as LinkedIn, Facebook, and Twitter.
Provide suggested text and guidelines so that the message is on-brand and authentic.
Measure Success
Gain insight into brand amplification and understand which pieces of content are resonating with employees and their networks.
Monitor program performance with simple-to-use dashboards.
Mobile Application
Enable all employees, including deskless and frontline workers, to amplify corporate messages and advocate for your brand.
Social Employee Advocacy FAQs
What is Employee Advocacy?
Employee advocacy can be defined as a company employee acting as a spokesperson (advocate) for their employer’s brand. This role can be taken on by anyone working for the company. It does not have to be confined only to the marketing department.
Why is Employee Advocacy Important?
Employee Advocacy offers a number of benefits to a company, such as:
- Better Marketing Efforts
- Increased Sales
- Easier Time Attracting Great Candidates
How to build an Employee Advocacy Program?
- Choose to make workplace culture a priority.
- Decide on the goals for the employee advocacy plan.
- Let employees know about the plan.
- Set up an employee advocacy social media policy.
